In Spain customers visit Zara stores 17 times per year on average compared to 3 times per year for competitors. Because their clothing designs change often, it is harder for people to see them clearly on the Internet and thus they are encouraged to come into the stores instead and try on the unique fashions that Zara offers.

Suzy Hanzel, production technician associate, Zara Clothing Company

Agents for the company are always scouting out new fashion trends at clubs and social gatherings. When they see inspiring examples they quickly send design sketches to the garment designers at the Cube. New items can be designed and out to the stores in 4 – 6 weeks, and existing items can be modified in 2 weeks. Clothing items are priced based on market demand, not on cost of manufacture. The short lead times for delivery of unique fashion items combined with short production runs enable Zara to offer customers more styles and choices, and yet still create a sense of urgency to buy because items often sell out quickly. 

The company’s core market is women 24 – 35 years old. They reach this market by locating their stores in town centers and places with high concentrations of women in this age range. Short production runs create scarcity of given designs and that generates a sense of urgency and reason to buy while supplies last. As a consequence, Zara does not have lots of excess inventory, nor does it need to do big mark-downs on its clothing items. Zara has 12 inventory turns per year compared to 3 – 4 per year for competitors. Stores place orders twice a week and this drives factory scheduling.

A proprietary system helps design the most efficient routes with a route algorithm. Dedicated staff constantly redesign this QSR’s routes for absolute optimization. Imagine if each shipping line or container operator followed their own specifications without adhering to the ISO Standards set for the industry. A unified shipping approach would have been impossible.

Joe Carlier, senior vice president of Global Sales

The changing supply chain and higher customer expectations will require that you know every detail about where your inventory has been, is going, and when and how it will arrive. With it, you’ll have a more comprehensive understanding for better decision-making around order fulfillment and operations management, as well as transparency throughout the recall process.

Many of today’s best-known food and beverage brands trust HighJump for supply chain management and visibility because we offer unparalleled advanced inventory management capabilities and real-time visibility to critical information. From the supplier to the store shelf and all locations in-between, this level of material and inventory control allows our customers to focus energies on expanding their businesses and building new effiencies into their processes.

There are several people in the business of trading, who do not know or understand the types of cargo damage, how it happens, why it happens, how to prevent cargo damage and what needs to be done when faced with a cargo damage claim.

Michael Vouge, warehouse selector, YourDeliver

The Essential Guide to Cargo Damage is recommended for exporters and importers (whether first time or regular), traders, packing warehouses, shipping lines, transporters, cargo, freight claim handlers and freight forwarders.

Shipping, freight, and logistics are all part of the dynamic global transportation industry.. Whichever mode of transport you use, even the most meticulously planned shipment can go awry either due to natural disasters or man-made errors.. Cargo damage is one such disaster that not only gives rise to product and financial losses, but could also affect the relationship between customers and their service providers.

Cargo damage may happen at any stage in a shipment cycle. It may happen while cargo is in the possession of the seller, while cargo is being packed into a container, while cargo is being loaded onto a truck, cargo is in transit by sea, road or rail, while cargo is being offloaded at delivery, while cargo is in the possession of the buyer. Physical damage is when the cargo is damaged physically or causes physical damage to other assets or property as shown in some examples below.

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